Strategic & Experience Design
ANZ Plus Broker Portal
More than 7 out of 10 mortgages are written by brokers and the landscape is increasing as more customers choose brokers to support their lending needs. The broker market share has increased from 55% in 2016 to 72% in 2023.
It has seen a steady 5% increase year on year (In 2026 it currently sits above 80%).
ANZ’s home loan market share has declined over the last 5 years across the broker network resulting in a direct impact to overall ANZ's home loan market share.
Deliver a compelling ANZx broker proposition that is highly automated, insight led and transparent,
giving brokers greater certainty, speed and timely responses for both themselves and their customers.
Bring the vision to life across the wider business by creating a showcase space and facilitating engaging stakeholder
walkthroughs that demonstrate the proposition, its value and the future broker experience.
Delivered a new broker experience that has received positive feedback from brokers, improving the overall experience and supporting more efficient engagement.
Enabled the implementation and integration of automated systems with a broker workbench, providing Business Development Managers with streamlined tools to better support brokers and manage their interactions.
As the UX Designer, I led the end-to-end design experience throughout the project, partnering closely with Product Owners, Journey Experts, engineering teams and the broader value stream to align customer needs with business and technical objectives. I helped shape the product from early planning and requirements through to research, wireframing, user interviews and testing, UX/UI design, and component development. By bringing a user-centred approach into each stage of delivery, I helped the team make informed design decisions, validate solutions early, and deliver a more cohesive and effective customer experience.
Research, design & delivery | Case study offline
